ABOUT US
Elite-level health care, made affordable.
Ernest & Ko is the house behind Vitality, the trading name of KMG Global Ltd. We built it because the people who could most use a private clinic and a personal coach have never been able to afford either. Vitality puts both behind one membership that costs less than a gym.
Our vision
Elite-level care, made affordable. The tools professional athletes and the very well-off rely on, a plan written for your body, your bloods read properly, your devices working together, delivered for the price of a gym membership.
The founder
Ernest Kouassi is a coach, competing athlete and award-shortlisted entrepreneur with a decade across sports performance, finance and technology. He built Vitality for the people he coaches, and the people he loves.
- Open now
VITALITY MEMBERSHIP
A private clinic, in your pocket.
Your plan written around your week, your bloods decoded, your devices synced, and a daily list that never runs dry. Start the same day, cancel any time.
How it works.
Subscribe
Choose Essential or Family. Pay by card or Apple Pay.
Questionnaire
Ten minutes: your goal, your working week, when you can train, food and sleep.
Body scan and devices
Optional full-body photo, and connect Whoop, Garmin, Oura, Apple Health and more.
Your plan, instantly
Our AI writes your 30 days, then keeps your daily list current as life changes.
Compare.
Questions.
INSIDE THE ACCOUNT
Build the house with us.
Paid internships. Choose a role to apply.
Contact.
Members, message your assistant in the app. Everyone else, write to us.
WhatsApp · 07512 081296